Keeping Your Eye on the Ball

Times have been incredibly tough for New Zealand’s small and medium businesses – there’s no doubt about it. GoFi8ure’s Lisa Martin was genuinely surprised in the weeks leading up to March 31st by the number of owners contacting her team to express their desire to close their business on that date.

They simply had nothing left in the tank. “No reserves, no energy, no money,” she recalls.

Unfortunately, flicking the switch on your business overnight is simply not possible, she points out, citing everything from payroll and contractors to supply chain issues.

Read the rest of this awesome NZBusiness Magazine article by clicking here.